The challenge
Apparel is a variant nightmare: every design comes in multiple sizes and colours. Royal Apparels in Surat was constantly losing track of what was actually in stock, leading to disappointed customers and frantic manual counts.
The solution
With BillBasket, Royal Apparels set up products with size and colour variants and barcodes, so every sale updates the exact variant in stock. They also began using customer history to recognise and reward regulars.
- Variant-level stock tracking
- Barcode billing at the counter
- Customer purchase history for repeat buyers
The results
Stock accuracy jumped to near-perfect, billing got twice as fast, and personalised follow-ups helped bring back 28% more repeat customers.
"Earlier we'd promise a size we didn't have. Now the screen tells the truth — and customers trust us more for it."
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